Project Description
Indy Egypt is an Egyptian e‑commerce platform offering a curated selection of beauty, skincare, and haircare products tailored to consumers looking for high‑quality solutions for daily self‑care and wellness. The website features product categories such as skincare treatments, hair care essentials, and beauty accessories, providing customers a convenient online shopping experience along with account features like login, registration, and cart management.
In today’s competitive online beauty retail landscape, integrating the digital storefront with backend systems is essential for optimizing inventory, managing customer relationships, and delivering a smooth and personalized shopping journey. This project focuses on connecting IndyEgypt.com with key enterprise tools such as CRM (Customer Relationship Management), inventory and order management, marketing automation, and analytics platforms to unify data flows, automate manual processes, and elevate customer satisfaction.